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Gold Coast Business News

Online Advertising

To find out more contact us on 07 5538 5660.

Website Banner Advertising

Now you can reach more business people by advertising with us online.

The Gold Coast's only monthly business publication is now online, with each issue's content also going into online archives - allowing for it to be searched and accessed locally and nationally now and in the future. As the Gold Coast's only online business search tool, it will soon become the first port of call for any business research on the Gold Coast.

Advertising Rates

Ad Type Price /Month Exclusive
Full Banner Top $2,000 Shared (Max 3)
Island Advert $2,000 Shared (max 3)
Full Banner Bottom $1,000 Shared (max 3)
Half Banner $500 Shared
Square $250 Shared

Classified Advertising Rates

Commercial Property
Place your property 'for sale or lease' for only $25 plus GST for 60 days.

Business for Sale
Place your property 'for sale or lease' for only $25 plus GST for 60 days.

Events
List your event for only $25 plus GST for up to 60 days.
 

Advertising Specifications

The following is the technical specifications for advertising on the Gold Coast Business News website.

1. Full Banner (Above the fold)

  • Displayed on each page (Shared with other advertisers)
  • Dimensions: 728px x 90px
  • Maximum File Size: 30kb SWF, 20kb JPEG
  • Formats Accepted: JPEG, GIF, SWF


Cost: $595 per week or 2,000 per month

2. Island advert (Above the fold)

  • Displayed on each page (Shared with other advertisers)
  • Dimensions: 300px x 250px
  • Maximum File Size: 30kb SWF, 20kb JPEG
  • Formats Accepted: JPEG, GIF, SWF

Cost: $595 per week or 2,000 per month

3. Full Banner Ad (Bottom)

  • Displayed at the top of each page
  • Dimensions: 728px x 90px
  • Maximum File Size: 30kb SWF, 20kb JPEG
  • Formats Accepted: JPEG, GIF, SWF

Cost: $295 per week or $1,000 per month

4. Half Banner

  • Displayed on each page (Shared with other advertisers)
  • Dimensions: 234px x 60px
  • Maximum File Size: 30kb SWF, 20kb JPEG
  • Formats Accepted: JPEG, GIF, SWF

Cost: $150 per week or $500 per month

5. Square Button

  • Displayed on each page (Shared with other advertisers)
  • Dimensions: 125px x 125px
  • Maximum File Size: 30kb SWF, 20kb JPEG
  • Formats Accepted: JPEG, GIF, SWF

Cost: $75 per week or $250 per month

Banner Specifications explained

The dimensions of banners are measured in the number of pixels in their width and height, so for instance, a banner that is 468X60 is 468 pixels wide and 60 pixels high.

Banners also have a weight dimension that is determined by the number of kilobytes (K) of data they contain. This is often referred to as the file size. Increasing the number of colours, graphics, animation and words in a banner increases its file size, or weight. The heavier the banner, the longer it takes to appear on screen, which is why online publishers put a limit on how heavy a banner can be.

General image specifications

  • URL: Please supply the URL to which your ad is to be linked.
  • Transparency: Graphics may be used on many different coloured backgrounds, so don't create transparent backgrounds.
  • Web-safe colours: All large flat areas of colour must be from the non-dithering palette of 216 colours. Be especially careful when using jpg's.
  • File extensions: Final graphics must be supplied with their correct labelling with the appropriate suffix to denote the format, eg. a JPEG banner called my_image must be labelled my_image.jpeg.
  • Animation: Animated (with limited or unlimited looping) or static.

Flash Specifications

The current version of Flash we accept is Flash 6, please ensure your swf is not published in a higher version. File size limitations apply for various ad dimensions. Please refer to our Spec Sheet for further details.

Standard Single Click Flash

Place the following code on a button instance in your movie:

on(release){
getURL(_level0.clickTAG, "_blank");
}

The word clickTAG is case-sensitive. Do not include hard-coded url’s or references to third-party sources from within your Flash creatives.

Exclusive Sponsorship of Gold Coast Business News' News Breaks

Brisbane Business News and Gold Coast Business News news breaks have created a huge impact on our demographic. By breaking news live, we have been able to tap into a new way of communicating with our readers offering them the latest businss news as is breaks. It also send traffic to our websites for each of our marquee titles – Gold Coast Business News and Brisbane Business News.

The news breaks, exclusive to Brisbane Business News and Gold Coast Business News, have spurred a new raft of business owners, investors and executives to access the Brisbane Business News and Gold Coast Business News websites to read the latest news, research business leads and to look for commercial property opportunities.You're now able to boost your profile and sales through this credible business news source reaching this captive audience of business executives maximising the opportunity to increase awareness of your business and the potential to increase your sales.

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GOLD COAST EVENTS
PRAWN FEST 2010 BIGGER THAN EVER 12th March 2010

THE Beenleigh-Yatala Chamber of commerce is expecting to cater for around 700 members of the business community at the upcoming 14th Annual Prawn Lunch at Woongoolba this month.

It’s a far cry from the group of 40 local business leaders who originally gathered on the banks of the Logan River to feast on the multi award-winning Gold Coast Tiger Prawns, but the principal is exactly the same.

Beenleigh-Yatala Chamber’s executive office Lindsey Hamilton, says the support for the event is a reflection of the enthusiasm for both the product, and the opportunity to mix with the large number of business leaders who attend the event from all over South-East Queensland.

“These prawns are cooked fresh on the morning of the event and are the best prawns you will ever taste,” says Hamilton.

“The event attracts the who’s who of decision makers and a major appeal is the opportunity to be able to get together with all these people at the one place.”

Senior executives from key sponsors Carlton United Breweries and De Bortoli Wines are just two of the plethora of high profile business representatives that will be attending.

The 14th Annual Prawn Lunch will take place at Marks Road Woongoolba, near Beenleigh on March 12.

More info at: www.BeenleighRegion.com.au

LEARN LEADERSHIP FROM THE LEADERS 10th March 2010

FORMER CEO of Ramsay Health Care Patrick Grier heads up an impressive roster of business leadership experts presenting at the Southern Cross University (SCU) Business Insights seminar this month.

Hosted by the university’s Graduate College of Management, the latest seminar will focus on leadership and features guest lectures from Grier, associate professor Peter Miller of SCU and associate professor Carol Dalglish of the QUT School of Management.

Grier is a recipient of the Order of Australia and is recognised as one of the country’s leading CEOs.

He continues to play a corporate role as a director of major Australian companies including Ramsay Health and Prime Media and is also chair of Southern Cross University’s Foundation Board.
Grier says he will be sharing some of the keys to success at the Business Insights evening.

“Leadership is the most important ingredient for a successful organisation, especially in tough times,” he says.

“Good leadership creates a culture where everybody gives everything they can to ensure the success of the organisation.

“Leadership is the glue that holds everything together, and it’s the leader that creates the future for the organisation.”

Dalglish and Miller will be providing specific insights into leadership in the Asia-Pacific area and will also use the event to launch their new co-written book Leadership: Understanding its Global Impact.

“Most resources available on leadership in this country are adaptations of American or European books on the topic,” says Miller.

“We are very proud that our book is the first truly comprehensive book on leadership in Australasia. Leadership here is very different to leadership in America and elsewhere and we are hoping to share knowledge that Australian leaders can identify with more closely.”

The event will take place on March 10 at Southern Cross University’s new Gold Coast campus at Bilinga.

More info at: www.scu.edu.au/businessinsights.

INTERNATIONAL IT ENTREPRENUER TO SPEAK ON ‘THE NET GENERATION’ 12th March 2010

IN an Australian Institute of Management (AIM) event this month, co-founder and director of Canadian-based global online youth community TakingITGlobal.org will share his insights on recruiting and engaging with ‘the net generation’.

‘The net generation’ are on the very cusp of technology and its application, and being part of a global online community is in their DNA. They wield networks, information and content with ease and have been trained since early childhood to collaborate and hunt for information.

Michael Furdyk has shared his expertise in youth engagement at forums all over the world including the World Congress on IT, the US Government’s National Youth Summit and TED.

The 28-year-old co-founded TakingITGlobal.org, a non profit organisation focused on promoting awareness of global issues among youth, in 1999.

Since then the online community has grown to include in excess of 230,000 active members across more than 260 countries.
Furdyk has made numerous media appearances including The Oprah Winfrey Show, Time Magazine, Fast Company, BusinessWeek, and USA Today.

When he brings his unique seminar to the Gold Coast’s Sofitel Hotel on March 12, Furdyk looks beyond generational characteristics and labels to explore how this technologically savvy workforce will shape the way businesses grow over the next decade.

More info at: www.aimevents.com.au

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