The ultimate guide for small business

Co-written with small business guru Rob Hartnett, the guide covers basic principles of how to recognise what makes a business
special and how to identify potential customers.

It also provides simple advice on advertising in different mediums including how to make the most of print directory advertising and the rapidly growing areas of online directories and search engine marketing.

"Small businesses are at the heart of our customer base and we take our role supporting the growth and prosperity of this sector very seriously," says the editor of the guide, Karina White.

"We believe our expertise in marketing and advertising can assist business owners to navigate the road from inspiration to delivery."

As a reader of